by Luiza Andrade | Sep 17, 2024 | Business Insights
Black Friday, the highly anticipated shopping event held annually the day after Thanksgiving in the United States, has evolved into a significant barometer of consumer behavior and retail trends. As we approach Black Friday 2024, it’s essential to analyze how...
by Gislene Silva | Sep 12, 2024 | Social Analytics
In the current digital landscape, any company is at risk of facing information security incidents. These crises are traumatic events that impact operations, customer trust, and brand image, demanding a swift and coordinated response. Amidst the turmoil, having broad...
by Júlia de Mello | Aug 7, 2024 | Social Analytics
What do we understand when we talk about working with social media today? What is the scope of this activity? How does it differ from the work of those who engage in Social Listening? And where does Social Analytics fit into this discussion? Yes, there are many...