Black Friday 2025 reveals major shifts in retail, fashion and beauty. Discover how consumer behavior, identity and trust shape this year’s trends. Black Friday has always been a moment where consumer behavior becomes visible at scale, but in 2025 the signals forming inside each category reveal a shift deeper than a seasonal spike. When we […]
How conversation clusters reveal the patterns from customers that truly shape buying decisions Understanding consumers today requires far more than tracking mentions, sentiment, or volume. Traditional metrics tell us what people say, but rarely how those conversations relate to each other or why they take the shape they do. In an environment where platforms, emotions, […]
Explore how consumer sentiment and online narratives are reshaping brand trust this Black Friday. Download the full 50+ page Loxias AI report. In the Black Friday 2025 landscape, brand health has become the ultimate indicator of consumer trust. This year’s data reveals a new kind of attention economy, one driven not by aggressive promotions, but […]
Discover how data-driven insights reveal a new era of trust, clarity, and strategy in Black Friday 2025. Download the full 50+ page report. The conversation around Black Friday 2025 is no longer about how much people buy, it’s about why they decide to. According to the Black Friday 2025 Report by Loxias AI, this season […]
Using advanced Brand Health analytics, Loxias AI examined how E.ON’s reputation shifted between cost-driven narratives and purpose-led storytelling, uncovering what it takes to build trust in a complex market. Introduction Brand perception is no longer shaped by campaigns alone, it’s built in the spaces where people talk, react, and reflect. In today’s fragmented media landscape, […]
Discover how social listening and market intelligence reveal consumer expectations for Black Friday 2025. Insights on trust, deals, micro-communities, and brand health. Overview As the retail world gears up for Black Friday 2025, consumer conversations already reveal much about expectations, skepticism, and the strategies that will define success this season. Using public data collected through […]
The world of customer insights is evolving fast. While social listening provides a unique lens into consumer conversations, relying on it alone can create blind spots. Real strategic intelligence emerges when different data sources, from CRM systems to social data to paid media metrics are integrated into a single, cohesive framework. In our recent webinar, […]
We collected data about the biggest streaming platforms in the market in 2024, and the results were surprising! The second half of 2024 witnessed significant shifts in the social media landscape surrounding streaming platforms in the United States. Key players like Netflix, Amazon Prime, Disney+, Max, Apple TV, Paramount+, and Star+ continued their fierce competition […]
The holiday season had come to an end, and Christmas shopping once again took center stage in the United States. In 2024, consumers navigated shifting priorities, a growing emphasis on tech-forward gifts, and rising financial awareness. We dived into the key trends, popular products, market expectations, and a comparison with the previous year to better […]
Discover how Consumer Brand Intelligence helps digital banks monitor their popularity and engagement on social media. Learn how to measure mentions, reach, sentiment, and more!
